An afternoon of team motivation at Cheynes Hairdressing in Edinburgh
It’s not often we close our doors early, but Wednesday January 13th was an exception. The teams finished their last clients of the day just after lunchtime and then headed down to ‘The Place’ on York Place for an afternoon of education and inspiration.
One of our product ranges has had a major ‘rebirth’ and we were going to learn all about it! System Professional is one of Wella Professionals key product ranges and it has been on our shelves and at the backwash areas for 25+ years, it’s a brand we trust, and we know you do too.
Wella were out in force with key players ready to share the news about this exciting relaunch! The product has had a major facelift, it looks like something you would expect to find on a high-end skincare counter, very sexy and stylish, it fits in with our portfolio of in-salon and retail ranges perfectly.
Vicki, brand expert from System Professional, our host for the event, shared with us the new philosophy behind the products, explaining how every person’s hair is unique and requires products that are exactly matched to the needs of the structure to help make it ‘reborn’.
After the team had been inspired and energised by the new opportunities System Professional offers clients, we had a walk around the presentation room looking at the packaging, checking out the fragrances and getting to know more about how we will recommend the ideal combination of products.
A break, with a glass or two of prosecco, some delicious nibbles, some general chat amongst the teams and then it was back to the presentation.
We were joined by Bruno Marc from The Marc Antoni Group, a highly regarded chain of salons based in the South of England.
Bruno is an Education Ambassador for Wella System Professional and shared with us his journey through the development of the new range. He also presented 4 hairstyles, on the same model! Starting with long flowing curls, through to a simple plaited ponytail, then onto soft and sophisticated curls loosely coiffed into a chignon in the nape of the models neck, and finally a high plait, almost Mohican in it’s feel, tumbling down into a loose ponytail. Bruno entertained and educated us with his relaxed presentation style and beautiful hair.
Now we get on to the serious stuff. The new range will be in our 6 salons by the time you read this, our teams will be fully confident in the recommending of the products and will be able to share key benefits with you.
Ultimately at Cheynes we only carry ranges that we truly believe in! We love the ‘reborn’ System Professional and If you have the right products to use at home then your hair will be as good as the day you left the salon for longer!