1976, it seems like a lifetime ago, and in many ways, of course, it is.
Take haircare as a classic example, 40 years ago the products we carried in our salons were limited. We have always used and recommended the best products available, but back in the 70’s the technologies that go into creating shampoo, conditioner, styling and finishing products that we take for granted these days simply didn’t exist. Our selection of products did a good job, whereas now, because of the advancements in product performance, they do an amazing one.
Toward the mid 80’s we saw a surge of new products launched into the hairdressing world, and the brand we decided to go with, the one that suited our company and came from our trusted colour house, Wella, became a firm favourite with our clients and our teams.
System professional (above as it was in the 80’s) was a prescriptive, diagnostic range of products designed to look after the condition of hair and scalp. With an in-salon treatment programme and a comprehensive range of take home products it became an integral part of the service we at Cheynes provide.
Regular readers of this blog will know that we have posted frequent articles about System Professional. We are still using it, and in its new packaging (launched 2016, image below) and with its new updated and improved formulations it is still one of our most popular product ranges.
System Professional has been a part of our daily life for over 25 years and continues to deliver excellent results on a day to day basis.
For more information, or to discuss your hair care needs, ask your Cheynes stylist.