Cool Since 1976








As we continue our journey through past images we found this ‘classic’ image which we used to celebrate our 30th anniversary.
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It’s fair to say over the last 40 years of producing imagery we have had some dramatic ‘fringe’ looks that have made bold statements. This image  garnered publicity across the globe, with hair magazines publishing it to help us celebrate our 30th anniversary, but also printing it to show the strength of our photographic work.

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10 years ago…. we don’t know where the time has gone! The image could have been created yesterday, such is the contemporary feel to the bold, blunt cut.

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The use of ‘naked / nude’ make-up in the shot creates a very simplistic feel which further emphasises the shine line across the fringe area of the hair, giving the the look a very expensive feel.  A decade ago, nude make-up was a new concept… but it’s one that has since become a fashion staple having transcended models and fashion to become something every girl does as a day to day matter of fact.

Another Cheynes artistic team image from our past that shows we have always been a forward thinking company.


What will our 40th anniversary bring?